Once again, Fama takes part in the ARCO Guest Lounge, a space conceived as a place for rest, meeting and gastronomy within the fair.
For the 2025 edition, the Mesura studio has designed this environment under the concept “Wametisé: ideas for an amazofuturism.” The proposal interprets the symbolic elements of the Amazon rainforest to build a creative and balanced narrative, integrating the theme of the fair with the functionality of the space.
In collaboration with Mesura, Fama’s design team has developed a specific armchair for this project. The piece translates the spatial concept into the product, exploring the contrast between curve and straight line and resulting in a functional and balanced design capable of integrating harmoniously into the whole.
An intervention that reinforces Fama’s presence in cultural environments with international projection, where design and context engage in a coherent dialogue.